YouTube has just announced its biggest ever update to YouTube Live — and it’s clear they’re doubling down on interactivity, discoverability, and monetization. With live video consumption continuing to rise (over 30% of daily logged-in users watched live content in Q2...
SMPTE 2110 is the new standard for IP-based video, audio, and data transport. Learn the differences between 2110 and traditional baseband SDI, and why broadcasters are moving towards IP workflows for flexibility, scalability, and future-proofing. What is Baseband?...
Replay technology is at the heart of live sports and news broadcasting. Discover why Creative Broadcast Agency chooses Evertz DreamCatcher over traditional replay systems like EVS, and how IP replay broadcasting and IP-based workflows deliver flexibility, scalability,...
In live broadcasting — whether sports, esports, or news — replay is one of the most important tools for audience engagement and storytelling, especially in live sports replay. Replay systems allow production teams to: Instantly review key moments (goals, fouls,...
What is SRT Streaming? SRT (Secure Reliable Transport) is an open-source video transport protocol designed to deliver high-quality, low-latency video over the internet. It ensures stable streaming even across unpredictable networks by using advanced error correction,...
Powering the Future of Esports Broadcasting At Creative Broadcast Agency, we specialise in delivering esports broadcast solutions that connect players, fans, and brands on a global stage. Whether it’s an international championship, an online qualifier, or a live show...
